Speaking (keynotes and presentations)-
7 Steps to Marketing Success:
You’ll discover that marketing the business is even more important, and much simpler, than you ever thought. Discover the systematic process that will help you grow business continually and learn how small businesses become mid-sized and mid-sized businesses become large.
- Choose the customers you want
- Charge what you want by increasing your value
- Get your sales people off the lonely sales treadmill and get your prospects to seek you out
- Compete with the big companies on a level playing field
- Take your business to the “next level”
Leading the Marketing Revolution:
There are big changes taking place in the world of marketing that have direct affect on your organization now and well into the future. Learn what they are and better yet, how to integrate and harness them into your organization for maximum effect.
- Learn about the fundamental shift taking place from traditional media to new media
- Learn about the new marketing model (Marketing 2.0) and the different technologies and specific tools involved
- Discover the best ways to integrate the various changes into an organization
- Take a glimpse into the future and what it means to your organization
Creating a Social Media Strategy:
Social media has quickly become one of the most important communications and promotions tools for businesses of any size. Early adopters have taken a big leap ahead and are already reaping the rewards. The great thing about social media is that any business can learn how and integrate into an existing marketing and business strategies.
- Learn how social media is changing the landscape and why it’s important to your organization
- Discover the most important social media applications for your business
- Learn how to easily integrate into your existing marketing and business program
Training (half, full, and multi-day workshops)-
Referral Engine Pro:
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. This course, from Duct Tape Marketing, offers practical techniques for harnessing the power of referrals to ensure a steady flow of new customers.
- Learning how to talk with your customers, not at them
- Getting your sales force on board with your referral program
- Educating and motivating your customer base
Search Engine Supremacy:
Consumers are leaning more and more on the internet to search for goods and services. It is critical now that you not only have a web presence but that you are highly visible in order for your market to find you. This course will give you easy to understand steps on building a highly visible site which will lead to high traffic and interested consumers.
- Learning the basics of websites and search engines
- Website architecture to optimize traffic
- Search engine optimization vs. search engine marketing…and learning how to utilize both
- Using web-based language to compel prospects to meet and buy
Social Media Pro:
Social media is not simply today’s trendy marketing play; it’s here to stay and has impacted every aspect of marketing and growing a business. Brought to you in collaboration with Duct Tape Marketing, this course will guide you step-by-step in the creation of your social media program.
- Creating a social media strategy that works within your existing marketing approach
- Optimizing existing company assets for full effect
- Blogging for business
- Social networking and networks
- Managing the beast
Pricing for the above programs is variable depending upon speaker and program. Contact for availability and rate. All of our speakers require travel expenses (business class travel and hotel).